August 2025

As tourism mega-projects sweep across the GCC, a new frontier is emerging not in glass towers or sprawling malls, but in rugged mountains, quiet coastlines, and untouched landscapes. Governments and developers are realizing that today’s travelers don’t just want to visit; they want to experience, and they are moving from staying in hotels to engaging […]

As the global travel industry rebounds with renewed momentum, the GCC is positioning itself not just as a luxury destination but as a global leader in adventure experience-led tourism. With travel expenditure forecasted to reach $350 billion in the Middle East by 2030 and regional tourism nights projected to grow by 87%, adventure tourism is